One to Watch on Sodium this week, we discovered the designer Edeline Lee and how feminism plays a role in her AW20 collection.
Setting off LFW at one of the iconic theatres in Soho, The Apollo Theatre. Fashion week is usually always a theatrical affair, there have always been correlations between the fashion landscape and the theatre world — this season, Edeline Lee is fully combining the two together. The presentation was a visual homage to classic film noir and the “femme fatale’s power, sensuality, intelligence and refusal to play by society’s norms”. A strong determined undertaking on which she collaborated with award-winning director Josie Rourke, who is well known for her film, Mary Queen of Scots.
“Female identity is in flux in our generation: modern women live hectic, collaged lives. We can’t automatically subscribe to the possible identities that have been laid out for us historically. Women now are more beautiful, more powerful, more free, stronger, more aware, more capable than any other time in history. Yet, we still have a ways to go before we fulfil our true potential. How does the Future Lady dress? What is it to dress with true power, grace, beauty and dignity in today’s world?”